About Joy Swift MBE

Joy Swift MBE invented the concept of interactive murder mysteries 39 years ago and inadvertently created a world wide industry that has been much imitated but never bettered! Joy has a history of finding new ways for people to enjoy her plots,  including – obviously – ‘Death on the Nile’ cruises.   She wrote her first TV murder plot in 1989 and published a book – complete with an interactive mystery. In 2007, a major newspaper ran a devious interactive murder game, over two weeks as a highly-successful competition for its readers.

Murder Mystery Investigations is the world’s first and only realistic online murder mystery game.

Joy was  awarded the MBE in the 2001 New Year’s Honours list for her services to British tourism.

History 

1981 – Having come up with the idea when she was working for a chain of hotels in the North West of England, Joy presented the very first Murder Weekend in the world on the 31st October 1981 at The Prince of Wales Hotel Southport. The event was a huge success and both the national and international media were eager to cover the next event, which  hadn’t even crossed her mind! The New York Times, The Daily Mail, The Washington Post, CBS Television News and the BBC Holiday Programme all covered her second event.

1983 – Joy took her idea to New York.

1988 – Her company worked with P & O for three years where they hosted Murder Cruises.

1989 – Joy worked with ITV producing a televised ‘Murder Weekend’ which was a three-night event watched by 7.5 m viewers!

1990 –  A weekend was filmed by the Wish You Were Here’

1993 – Joy wrote her 50th murder mystery plot

2001 – In the New Year’s Honours List Joy received an MBE for Services to Tourism.

2006 – Second time to be featured on the BBC Holiday Programme. Special ‘Italian Job’ Murder Breaks in Italy.

2007 – Special ‘Death on the Nile’ cruises in Egypt. Joy published her first book ‘The Joy of Murder’.

2008 – Joy wrote her 100th Murder Mystery Plot. Joy was commissioned by the Liverpool Echo to produce a two-week interactive Murder Mystery to celebrate Liverpool’s 800th anniversary

2010 – Joy wrote her first online plot for her guests

2013 – Joy was commissioned to work with Japanese Television’s NHK to produce an interactive Murder Mystery programme which was aired over three days of a weekend and due to its popularity has been aired a second time.

2015 – Joy Swift MBE was nominated for The Readers Choice Award in The Independent Travel Awards. Joy was not surprised to have missed out to the others on the list – Sir Michael Palin and Sir David Attenborough.

2016 – Joy Swift’s Original Murder Weekends were nominated for Best Special Interest Holiday Company in the Daily Mirror Travel Awards.

2020 – Joy proudly presents to the world the first realistic online Murder Mystery Investigation – created during the lockdown  COLDCASE #1 – Lockdown